Curious & Cuirky

The Power to Predict: How AI is Changing B2B Sales and Customer Strategy

Episode Summary

The Power to Predict: How AI is Changing B2B Sales and Customer Strategy What if you could anticipate customer needs, predict deal success, prepare for future trends, and stop churn before it happens? AI-powered predictive analytics is transforming B2B sales, turning guesswork into precision decision-making—and giving companies a powerful edge.

Episode Notes

In this 45-minute session, our education experts present emerging ideas on compelling business topics in lightning talks of 5-10 minutes each. Then in an open discussion, they expand on their topics, inviting questions from attendees. Always interesting, always "cuirky" and curious. You'll walk away with a unique perspective on how to manage business challenges and stimulate your creativity. You won't want to miss it!

Here's What We'll Be Talking About

Seeing into the future: The Power to Predict: How AI is Changing B2B Sales and Customer Strategy

What if you could anticipate customer needs, predict deal success, prepare for future trends, and stop churn before it happens? AI-powered predictive analytics is transforming B2B sales, turning guesswork into precision decision-making—and giving companies a powerful edge.

Tariff uncertainty: Tariff Turmoil

The once-steady foundation of value-based versus cost-based pricing strategy is starting to crumble in real-time as businesses struggle with immediate cost increases having little to do with the value of their product. Adjusting to this situation presents a challenge: how to you price strategically when tariffs increase your costs, but not your value?

Curious & Cuirky

Ready, Set ... GO!

"If you need a playbook, you're already too late." Resilient teams act in the face of unprecedented uncertainty. Fragile ones wait for instructions. Resilient teams improvise and adapt to changing circumstances while a fragile team becomes reliant on pre-determined plans and instructions. Which team are you leading? We'll talk about ramping up your teams.